Just Read, Florida!Just Read, Florida! is the statewide reading initiative that prioritizes reading in Florida's public schools and among all the community groups and volunteer organizations that support them. Just Read, Florida! is based on the latest reading research that includes emphasis on phonemic awareness (knowing that words are made up of sounds), phonics (the link between sounds and letters), vocabulary (what words mean and how to say them), fluency (the ability to read words accurately and quickly), and comprehension (the ability to understand what you read).