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Industry Research

This guide is a collection of resources that will help you with your industry research. You can look for ready made industry profiles or you can compile your own with information from a variety of sources.

What are industry codes?

Industry codes are numerical systems used to classify companies, organizations and traders into groupings based on how they operate.

The most popular classifications used in North America are NAICS and SIC codes. Some publishers may also create their own classification. Please note that not all resources allow searching by industry codes.

NAICS codes

North American Industry Classification System (NAICS)

NAICS is a 2- through 6-digit hierarchical classification system. Each digit in the code is part of a series of progressively narrower categories. The first two digits designate the economic sector, the third digit designates the subsector, the fourth digit designates the industry group, the fifth digit designates the NAICS industry, and the sixth digit designates the national industry.  

This standard is used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy. NAICS is an industry classification system, not a product classification system.

US Census Bureau NAICS Codes & Understanding Industry Classification Systems

SIC codes

Standard Industrial Classification (SIC)

SIC codes are four-digit numerical codes assigned by the U.S. government to business establishments to identify the primary business of the establishment.

US Department of Labor SIC Manual – includes short descriptions and examples of main products or services. SIC search – allows you to quickly identify relevant codes by performing keyword searches.

SIC is gradually being replaced by NAICS but many resources allow searching by both.

Key resources that allow searching by industry code

  • icon of a building Users listed next to this icon have access on campus. (This will often say ALL indicating all users have access on campus. There are a few exceptions.) 
  • icon of a house Users listed next to this icon have access off campus.